An Online Marketing Blog for Lifestyle Entrepreneurs

Stripe and Square are two of the most popular payment processors for entrepreneurs. While they do the same basic thing – process payments – they both take a unique approach. In this comparison I'll map out the differences and the pros and cons so you can see which of...

There are 29,571 ways to make money online (you'll see headlines like this all the time). I want you to ignore those "shiny object articles" and pay attention – I'm not just going to teach you how to make money online, I'm going to teach you how to leverage the...

Your website is the central hub for your online business. How you build it and set it up is important because it has the power to make or break your online business efforts. For this reason, I'm going to walk you step-by-step through the build process to show you how...

"Your brand is a story unfolding across all customer touch points." – Jonah Sachs Your brand starts out as a story you try and tell the world. But that's not ultimately what defines your brand. Your brand is defined by the market and what individuals within that...

"The riches are in the niches," as the saying goes. The problem is that not all niches are profitable. If you want to build a successful six-figure online business, you need to find a profitable "medium-tail" niche. Here's how to find your niche and confirm its...