Which of these two options do you think is a better foundation to start your online business from?

#1: “I’ve got a great idea for a business!”

#2: “I don’t know what I’m going to create but I know who I want to help.”

The answer might surprise you – and that’s exactly what we’re talking about on today’s episode, plus all the important context around WHY you should be thinking this way.

Next week I’m opening enrollment for Freedom Business Boot Camp. If you’re interested in launching (or re-launching) your online business the right way, make sure you’re on the waiting list at https://sixfiguregrind.com/bootcamp/

Need to find a niche? Read How to Find Your Niche and Build a Breakout Business.

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