The best apps & services to grow your online lifestyle business.

Here’s my complete list of recommended tools and resources. Most of them are not free, because free ultimately costs you more money in business – take that to heart and you’ll be successful sooner.

Email Marketing


All of my email marketing is managed through Drip. It’s a very powerful – but fairly intuitive – email marketing platform. Check Out Drip.


Hands down the best and easiest opt-in plugin on the market. It’s still in closed beta but it’s already lightyears ahead of almost everything else out there and the temporary lifetime license deal is killer. Click here to check out Convertbox.

Web, Video, & Data Hosting


Flywheel is the hosting company I use for all my sites and my personal recommendation for all online entrepreneurs. It’s managed, ultra-fast, and scalable cloud hosting starting at $15/mo. Get started with Flywheel


All of my premium/course videos are hosted with Wistia. There’s no better video hosting service on the web, period.

Business Apps


If you run a business that offers support for customers then you need a help desk solution to keep support tickets organized. HelpScout is dead simple, feature-rich, and affordable. Join through this link and you’ll get a $50 voucher.

Acuity Scheduling

Going back and forth with people for scheduling coaching calls, podcasts, interviews, etc. is a pain in the ass, especially since I’m dealing with people all over the world. Acuity makes scheduling convenient and integrates with my Google Calendar. Click here to checkout Acuity Scheduling.


The most advanced form software that I know of. I use this service to power my lead-gen evaluations, program forms/assessments, surveys, and more. It’s integration through Zapier lets me connect it with other apps like ConvertKit. Click here to get 10% off.


For me, is the GoToWebinar killer. I use this platform to host all of my webinars, online events, and group coaching calls. It’s much better software than GTW at a fraction of the price. Click here to check out Zoom.
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Fast Custom Web Design & Ongoing Tech Help

With Website Cheetah you get a completely custom website that’s designed to grow your business, built for you in a single day. You can maintain it yourself after that or let Website Cheetah continue to handle all the annoying tech and dev stuff while you focus on what you do best.

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SEO & Content Marketing to Grow Your Traffic

Get fully researched, hand-picked keywords delivered to you each month along with professionally written article headlines and royalty-free images so you can get tons of organic search traffic from your blogging and content marketing efforts without all the painstaking work.

Dev Tools & Metrics



All of my sites are currently built on the Divi framework. Divi is a WordPress base theme and page builder that streamlines the creation of custom sites. It’s one of my top online business recommendations. Click here to check out Divi.


Membermouse is my primary membership platform for any of my sites that require membership. It controls page-level access, member management, etc. in a very flexible/customizable way. Click here to check out MemberMouse.

Google Analytics

I track all my sites’ analytics through Google Analytics and recommend that you do the same. It’s a no-brainer since it’s free and is one of the most powerful analytics platforms online.

Money & Finances


Stripe is my main payment processor. I offer PayPal as well, but most customer transactions are run through Stripe. You can also read my Stripe vs Square comparison.

ThriveCart product sales and checkout system


ThriveCart handles all my product sales and checkout pages. It integrates with ConvertKit and MemberMouse to automatically send customer data to my email list and membership platforms as well. Click here to checkout ThriveCart.

Bench Accounting

I realized after a couple years of doing my own bookkeeping that it’s a huge waste of time and is better off handled by professionals. That’s why I recruited Bench to handle all my bookkeeping. Click here to check out Bench.
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